PROPLAYERCONNECT.COM

February 15, 2010 by  
Filed under Blog, Departments, Sports Business

Connecting Professional Athletes To Real Money On Their Terms!

As the worldwide web continues to change the game of nearly every industry, Jason Kyle, long-time NFL veteran seized the opportunity and made the connection for thousands of professional athletes and businesses using the internet’s global reach. With millions upon millions of marketing dollars designated by corporate America only going to 10 % of all professional athletes, how do the other 90% procure major corporate riches…the answer is ProPlayerConnect.com. Founder and C.E.O. Jason Kyle explains, “Gaining access to business opportunities can be a real challenge, especially for retired athletes. The only way most pros find opportunities off the field is by wordof- mouth, this involves random phone calls from unknown business guys peddling shady deals…until now!” The concept is simple but genius, Pro Player Connect is a nonobtrusive online marketing and branding platform that centralizes opportunities between businesses (national and local) and players, and vice versa.

With over 1000 professional athletes matched by almost as many companies, ProPlayerConnect.com is the ultimate money match-maker. Each company is verified and legit, spanning from regional businesses to fortune 500 companies. Athletes, both active and retired, are screened in a simple and painless process to make sure each profile is authentic.

A four-tiered concept, the site joins business to athlete, athlete to business, athlete to athlete, and athlete to fan; this lends an infinite opportunity for appearances, complimentary and discounted products, employment, and branding. In reverse, athletes are able to contact registered businesses for sponsorships, charities, as well as other philanthropic activities. Kyle elaborates,

Few athletes are famous nationwide, there is often a local angle that is ignored. No matter who you play for, you have a home field somewhere and local businesses have a strong desire to connect with you. This site is a place where it would be easy for companies to contact players with legitimate offers and where all professional athletes could enhance their brand.

And the NFL Players Association recognizes this value, “By delivering genuine business opportunities to authentic pro athletes, Pro Player Connect provides a vital service to all members of the professional sports community,” Keith Gordon, acting President of NFL PLAYERS continues “We are proud and pleased to support ProPlayer Connect in its mission to create incremental opportunities for all players.”

While reaching the masses and creating opportunities are the ultimate goals, creating a secure site was first and foremost. Kyle took precautions by building safeguards to ensure the privacy of its members. Athletes must create their own online profiles. All personal data is stored in a high security database and is never released to businesses or the public. Offers are submitted online by companies, which are then scrutinized then forwarded by ProPlayer Connect to players via email and in some cases through a phone call. Athletes are able to adjust their personal settings to automatically filter out offers that don’t meet their criteria, making the process even more expedient. Long-time sports agent Frank Murtha, “The site does the work 24/7, weeding out the bad offers before they get to us. We, the agents, are able to retain control of negotiations, allowing players and agents to increase their exposure to the business community exponentially.”

And while ProPlayerConnect.com continues to assist in getting offers signed, 76,586 and counting, they have tackled another issue that has riddled these athletically gifted professionals…Worker’s Compensation; a process that has been coined by some as “grueling and confusing.” Kyle explains the process,

ProPlayer Connect ‘scrapes’ a site that reports injuries throughout the sports world and gathers information, the system then tries to make a match based on our member list, if the system detects a match based on the information filled out by the athlete in the membership process, a message is auto-generated. From there the athlete fills out a few additional pieces of information and everything is sent to ProPlayerConnect.com’s attorney specializing in worker’s compensation for athletes to get the ball rolling.

This service is complimentary to its members, no fees, no gimmicks. “I recommend ProPlayer Connect as a great way to manage your injuries throughout your career,” comments Drew Brees.

And because this site is founded and supported by athletes, it really caters to the business needs of these professionals. Retired Heisman Trophy winner and investor in ProPlayer Connect, Vinnie Testaverde explains the sites importance. “I played for over a decade and I saw firsthand the need for this kind of a site from my teammates, most of whom did not have access to the sponsorship opportunities I did. This is a great system that’s helping athletes at all levels.”

The list of both high profile and up and coming member athletes like Curt Schilling (MLB), Jeremy Shockey (NFL), Heather Mitts (Olympic and Professional Soccer Player), Steve Smith (NFL), Shane Battier (NB A), and Mike Commodore (NHL), only further solidifies the need for ProPlayerConnect.com. And by adding a social networking component enabling athletes to interact with their colleagues as well as their fans, these professionals are given additional branding opportunities. “Our members are able to further branding prospects by allowing them to communicate the message they want to send to their fans. They share information about their lives via live chat or through other vehicles ProPlayer Connect offers,” exclaims Kyle.

With additional features and opportunities for Pro’s to create and manage their own brands online in the pipeline, this is only a start for the site. Real players, real businesses, real deals, and real money being made, ProPlayerConnect.com isn’t a concept; it’s a proven effective branding solution created for athletes by athletes!

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